ATELIER AURA
PHOTOGRAPHY
Client
Atelier Aura - Alexander William Sarvestani
Role
Photographer
Team
Simon Kamali
Tools
Photoshop
BACKGROUND
Atelier Aura is a Swedish artisanal, tailored avantgarde menswear label founded in 2014 by my older brother Alexander William Sarvestani. By combining traditional and innovative techniques in sourcing, cutting and pattern making, their handmade creations carry an air of raw, timeless elegance.
RESULTS
To capture this "raw, timeless elegance", we figured – what better place than Iceland? It's raw. It's timeless. It's elegant (???).
The resulting photos were used to promote the SS'17 – SS'19 Collections.
TL;DR
I photographed unconventional clothes in unconventional places.
